Creating a successful online business needs planning and strategies just like any successful business. Having an online business is not as simple and easy as it looks. It needs time, effort, patience and determination to actually become effective and successful. With the use of the right tools in internet marketing, attaining success for your business would be faster and more efficient results would be seen with the use of these tools and methods.First is your website. Choose your domain wisely by making it straight to the point and short so it could be easily remembered. It should be not be complicated and easy to navigate to attract the attention of visitors because of its plainness. But it should also have a creative and unique professional design to catch attentions of visitors. Having the most important tools in internet marketing which is an online payment system and shopping cart system in your site would make it easy for the visitors to purchase something from your website and generate more sales!Another is by using keywords. You have to get your website in the search results of the most commonly used search engines like Google, Yahoo, AskJeeves, and many more. Think of the most effective keyword that is related to your business that potential customers might possibly use. Because the more visitors you bring in your website, the larger possibility they would become customers and eventually, bring your targeted market.An email newsletter is another effective marketing tool you can use in your online business. By getting the name of your visitors and so are their emails, you can be easily remind your visitors about your existence, your website. By making them subscribe at least once a week in your newsletters, your sales would definitely increase.You just have to remember that having an online business is not easy. But with the help of these internet marketing tools, your job would become easier and your sales would definitely increase!